I’m trying to sell two books now and it is turning out to be harder than writing them. Publishers are scared in this economy and getting hold of one, by email, phone or fax, is virtually impossible. Time and again, I’ve navigated the telephone “tree” only to find myself back at the beginning. It’s enough to make a patient person like me scream in frustration.
Select your marketing tools. There are tons of marketing Browse new topics tools out there and telemarketing and direct mail are only a subset of the available tools. Look through the different kinds of marketing. Review cost. Make an ordered list of marketing tools you might use and order them by which have the best “bang per buck” for your type of business.
Once you joined the group, you can contact the person you’re interested to talk to. This is not an introduction via a friend; this is a direct email to a fellow group member. For this reason you should keep the first contact focused on the objectives of the group. Ask a question, comment on an article or a comment this person posted, find anything about this person you could refer to. Keep in mind that you contact this person to share common interest and not to start a sales pitch. Once you established a conversation, then you move on to your primary reason why you contacted this person in the first place.
Having an issue that you want some feedback on? If that is the case, try using LinkedIn Polls to query your primary target audience and colleagues with. It is a great way to get feedback on ideas and thoughts that you just aren’t sure should make it to the marketplace! With LinkedIn Polls, you can create polls and then distribute them to your networks and/or specific people you want to hear from. One of the best features is the ability in a real time manner to view and then analyze the results. It can be a very eye opening experience. That being said, if people see the types of polls you are posting, they are more likely to view you in a better light than your competition!
The second part in this list of effective internet Business tips is to remind you to always have the appropriate marketing weapons. This means that you must have your website up and running. You must not forget to also have an opt-in form where you collect emails for proper follow up. Having the appropriate marketing tools if vital to your success. As long as you have the proper marketing weapons you give yourself a better chance to create results.
For me, this is one of the big distractions. I can open up my emails to deal with the important ones but so easily get sidetracked with what seems even more important or more interesting. Particularly if it is a new idea from a successful marketer that has moneymaking potential. It is so easy to click on the link and become totally engrossed. So, now I set aside a specific time to deal with emails. I will either start earlier and set a time limit or do it when I have finished what I had planned to do.
LinkedIn is a powerful job search tool, but it definitely needs to be handled with care! It is perhaps the best way to express your personal brand, but it’s also incredibly visible and can leave you exposed in the wrong way if you’re not careful. Make sure that your profile represents you in the way you want potential employers to view you, but also be aware of how your current employer might view your profile while you’re looking.