For businesses, both small and big, the time is such that ignoring social media can be fatal. Yes, that’s right. No matter what the size of your business is, you have to use social media networks to promote it. Not only is engaging with existing clients important, you also need to find avenues where potential clients can also find you. Having an online presence is actually essential in today’s times when people lead their lives online. Just opening the obligatory account on Twitter and Facebook will not do. You also need to know how you should behave to ensure that your small business takes off in the right direction. Here are tips you should follow to make more of your social media presence.
In order obtenir des abonnés Instagram for SEO to be truly effective we also need to be aware of who’s just around the corner if there are any new kids on the block and who’s playing with them!
People love a chance to win prizes and using Instagram to hold a photo contest is an exciting way to give them what they want. You can ask fans to send in a picture of them using your product and then choose a winner from among them. You could also go a different route by asking them to send in a picture that demonstrates something more abstract, like what represents summer to them.
Your artist/band name is of the utmost importance. Don’t go crazy cryptic or flamboyant, keep it simple. You want your fans to find you and in the end, follow you. Finding you should not be a treasure hunt.
When you use social media to share images that relate to your business, you will forge stronger relationships with your current fans and customers plus broaden your reach to find new ones. Not only can you share pictures of your products and the people who work hard to keep your business running (even if it’s just you and your pet ferret!), but you can encourage your customers to submit their own pictures of your products being put to use.
One of the criticisms of Instagram is that its filters destroy good photographs. This complaint has come mainly from professional photographers who may be feeling the heat of competition. Their standards of what is acceptable are generally higher than the public at large as well. For most business purposes, the photo reproduction in Instagram is “good enough”.
Social networks are a great source for promoting your videos. You already have a number of followers on Facebook, Twitter, Instagram, etc., so use them! Link to your videos in a tweet or embed them in your status updates. Use Pinterest to “pin” your videos for people to discover.
Finally, and this is a no-brainer but probably the most important aspect; engage with your followers! We’re not just talking about have a wee chat. Encourage them to click on links; To click on video; To click on a photo; To add their details. Get them to really interact in ways which benefit your business. For every one who does, you’ll go up another notch on the SEO counter.